Finding the Best Bleaching Cream for Anal & Private Areas is easier than you think. Here’s a rundown of our favorites, including our top pick – AMAIRA NATURAL LIGHTENING SERUM.

What is anal bleaching?

Anal bleaching is the process of lightening the colour of the skin, not the hairs, in the bum region.

It was established for cosmetic reasons, to make the skin around the hole more uniform with the rest of your panty region. After the rise of Brazilian waxes women, and some men, began to notice that their anuses had a darker hue. If you have noticed this on yourself, it is very common – and completely normal.

Thanks to the likes of Kim Kardashian, we’re becoming more and more obsessed with our rear ends. Intimate whitening was once preferred by porn stars and strippers, but it’s now entering the mainstream.


5 stars out of 5

Amaira Natural Lightening Serum

#1 Rated Anal Lightening Serum

Amaira’s Natural Lightening Serum is our #1 pick because it effectively lightens genital areas up to three shades lighter using safe, natural ingredients like Mulberry Extract and Kojic Acid.
Lightens all skin types and colors
  • High quality, naturally-derived ingredients
  • No harmful chemicals like Hydroquinone
  • Thousands of positive customer reviews
  • Results cannot be beaten
  • Fast Shipping from UK 🇬🇧

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Finding the right product

First things first. In order to bleach your anus, you need the right anal bleaching cream. There are several available, but not every cream does what it says on the package. So it is important to know how anal creams work so you don’t end up wasting your cash and effort. A good anal bleaching cream should work to reduce melanin pigments so that the area you are applying it on, lightens up.  We’ve tested over fifty of the highest rated brands and our skincare experts have found Amaira Natural Lightening Serum for Intimate Areas to be the safest and most effective product.

What to Look for in the Best Bleaching Cream for Anal & Private Areas

All of the creams we tested and reviewed are sure to feature the following important features.

●  Quality Ingredients: One of the most important things to look at when shopping for bleaching creams are the ingredients. Be wary of harmful chemicals like Hydroquinone.

●  Treatment Areas: Pay attention to the areas of body that can be treated. Not all bleaching creams can be applied to the vagina or anus. Ideally, look for formulas that are labelled ‘intimate’.

● Packaging: Find a bleaching cream that offers convenient packaging that allows you to apply the product safely and easily. Read through the directions to determine if you’re a good candidate for a certain bleaching cream.

● Consistency: You will want to use an intimate lightening cream that is a consistency that will stay where it is meant to be and not migrate into your vagina or anus.

Check Out Our Top Anal Bleaching Cream

Amaira Pink Privates
Our #1 Choice Our #2 Choice
5/5 3/5
Hydroquinone Free
Safe natural ingredients
Hydroquinone Free

60 Day Returns

Fast Shipping from UK 🇬🇧

30 Day Returns
Easy Returns Process
Full refund
Complicated Returns Process
+$10 restocking fee
Tingle Free Slight Tingling Sensation

Fastest Acting

Slower Acting
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Buy from Amaira’s Official Website

 How long does it take?

How long it takes to see results will vary from person to person but generally it takes around 6 to 12 weeks to notice clearly your skin tone lightening 1-2 shades lighter. If you have to lighten really dark areas, it can take up to 16 weeks of consistent use to get the desired results.


What’s the best Anal Bleaching product for at home application?

Our Number 1 Choice

#1 Amaira Natural Lightening Serum for Intimate Areas

Amaira Natural Lightening Serum is free of harsh and harmful chemicals like Hydroquinone, Mercury, and Steroids. It uses powerful ingredients found in nature like white orchid extract and mulberry to lighten and even out skin tone. Amaira’s Lightening Serum can lighten the skin up to three shades lighter. They also have a 60 Day Money Back Guarantee policy for easy returns if you are not satisfied with the product.

Rating 4.9 out of 5

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What we love:

  • Hydroquinone free
  • Safe and natural ingredients
  • 60 Day Money Back
  • Tingle-Free
  • Effective. Lightens anus up to 3 shades lighter
  • Simple Returns Process
  • Fast Shipping Directly from UK 🇬🇧
  • UK owned company


  • High quality comes with a high price. There are cheaper alternatives although for intimate areas like your anus, we recommend spending a few extra bucks for high-quality ingredients and effective formula.

How Amaira works:

An active ingredient in Amaira Lightening Serum is Mulberry extract. Mulberry extract has shown to get rid of melanogenesis (melanin production), which causes darkening of the skin. As you get rid of old skin cells, the new ones that form treated with the mulberry extract will have a lighter pigment. Clinical trials have proven that mulberry extract also inhibits tyrosinase activity, allowing your anus and vaginal areas to visibly lighten and match the skin tone of the rest of your body. In addition to the lightening properties, mulberry extract also removes wrinkles and fine lines by restoring fibrillin to sensitive areas.

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With consistent use of Amaira Natural Lightening Serum, this is the result you can expect to achieve.

Buy from Amaira’s Official Website

Check out what customers are saying about Amaira Natural Lightening Serum.

I’m seeing amazing results!

I did a lot of researching online before deciding to purchase this product. This one by far had the best ratings and was gaurenteed to work and it has! I see amazing results on my private areas and never had any type of irritation. I use twice a day after exfoliating for about a month now and I will be purchasing more!

Ejona S

Verified Buyer, Use: Anal & Vaginal Lightening


The product is amazing , it does take some time but well worth it . I used it in my private area and on my back side and noticed my dark patches getting lighter and lighter . Now at the gym , I walk around with my towel on my shoulder instead of having it around me after I get out of the shower . It does build up your confidence and I Thank you for that .


Verified Buyer, Use: Anal Bleaching

customer service

I had made an error with my order. I tried to order the buy 2 get one free but it wouldn’t work correctly so the Amaira customer service person understood and was kind enough to send me my free bottle anyway. I was very impressed and grateful!


Verified Buyer, Use: Lightening Private Parts

It works!!!

I was skeptical at first because other creams I had tried left my skin irritated and burning. This product is AMAZING, no irritation or burning and I noticed a difference in just a couple weeks! I was blown away!! I highly recommend this product!!


Verified Buyer, Use: Anal Bleaching


#2 Pink Privates

Pink Privates Intimate Sensitive Area Lightening Cream comes in at second place. This brand has been around for a long time as well as Amaira. You can purchase Pink Privates lightening cream straight from Amazon. It is the cheaper option for those of you who just want to try out anal bleaching, although we do see mixed reviews, hence why it is in second place.

What we like:

  • Fast Shipping
  • Cheaper price
  • No Hydroquinone
  • Unscented


  • We see mixed reviews both from other customers as well as from our own team who tested these products. Most notice the product works to lighten the skin, but do not enjoy the slight tingling sensation it causes. Pink Privates also takes more time to work so as with any product, you have to be patient with the results.

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#3 Revitapink

At third place, we’ve picked Revitapink. It is a skin lightening gel that has been rated favorably in many revitaPINK reviews. Despite the hot pink packaging and name, the product is marketed for use by both men and women. Users can apply it to the anal area, but it can also be used to lighten discolored skin around the underarms, vagina, penis, scrotum, and nipples. The product is promoted for all skin tones and sensitive skin. Free of parabens, mercury, and hydroquinone, the product manufacturers tout it as a safe and effective product for the skin. Our team of skincare experts have tried this product and have seen positive results. it does take longer than our top choices. The average of amount of time needed to see a visible result is 10-14 weeks for Revitapink.


What we like:

  • Fast Shipping
  • Buy 2 Get 1 Free promotion
  • No Hydroquinone
  • Gentle formula


  • This product does take a little longer to work. On average, we see results around after 10-14 weeks of consistent use. We do recommend this product for those with extremely sensitive skin type as the ingredients are gentler on the skin. 

4. Bleach My Butt Cream

Our next choice for best bleaching cream for private is the Bleach My Butt Cream by the sexual wellness brand, Do Me. Bleach My Butt lightens naturally with kojic acid – a powerful lightening ingredient. No chemicals on your privates means that Bleach My Butt will give you not only lighter private parts but they will be softer and more supple as well.

If you’re looking to get rid of discoloration in the private areas, give this top-rated skin lightener a try.

Bleach My Butt Reviews:

●  Very smooth moisturizing lotion
●  Great skin lightener
●  I’ve already seen improvements in my complexion
●  Has a nice scent

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The Three-Step Process

When you have found the right cream, you should start the treatment by following these three simple steps.

#1:  Prepare the skin area that needs to be lightened up

You should begin by cleaning and drying the rectal area around your anus. At this stage, you can use an exfoliating scrub or a loofah to clean the area. When exfoliating the area around your anus, be sure to be very gentle because an anal cream should never be applied to skin that is broken. 

#2:  Start applying the cream

Apply the anal bleaching cream on the area and gently rub until it is completely absorbed. Keep applying the cream for a couple of days or until you see the desired skin tone.

#3:  Stop using the cream

Once you have gained the right skin tone, you should stop using the cream. 


What are the risks of anal bleaching?

If done in a dirty spa or by an untrained professional, anal bleaching can cause herpes, scarring and infection.

It could also lead to strictures, which make the opening smaller and bowel movements difficult, or tears in the anal canal.

“It’s not the most gratifying treatment,” New York Dermatologist Doris Day MD told Cosmospolitan.

For sanitary and safety reasons, we recommend using DIY anal bleaching products that you can use at home in a clean environment. It’s important to use natural products that are specifically designed for the sensitive intimate areas and stay away from any products that contain harmful chemicals like Hydroquinone.


Which celebrities have had anal bleaching?

The Geordie Shore cousins are now officially closer than ever, after Marnie Simpson was filmed DIY bleaching Sophie Kasai’s bum.

While their former co-star Charlotte Crosby admitted she had the procedure done on Celebs Go Dating – much to the dismay of her hunky dinner companion Danny.

She explained: “It’s where you turn your bum hole white instead of brown.”

Bootilicious Kourtney Kardashian also confessed to getting the procedure on Kourtney and Khloe Take Miami.

And Sacha Baron Cohen braved the treatment while filming for spoof movie Bruno.



When picking products for intimate areas like our private parts, it is extremely important to pick products with natural ingredients such as Amaira Skincare’s Natural Lightening Serum. Never compromise your skincare with harsh chemicals or cheap ingredients, especially when it comes to your bum!

 Buy from Amaira’s Official Website